Communications, Media, and Entertainment
The Communications, Media, and Entertainment (CME) industry is at a crucial inflection point in its evolution. Streaming services, Metaverse, Web 3.0, infrastructure for remote working, cloud computing, and online gaming platforms with embedded social and payment features are transforming the industry’s value chain. Faster networks, combined with affordable bandwidth and improved devices, are hastening the transformation. Traditional media is being displaced faster by video and music streaming, virtual events, digital publishing, and in-app advertising. Meanwhile, Communication Service Providers (CSPs) are exploring new paths to grow and play a more valuable role in consumers’ everyday lives.
At LTIMindtree, we see these changes as an opportunity to redefine the content and consumption value chain for our clients. The CME industry is the perfect place for applying digital at scale and achieving business outcomes. Our clients, including broadcasters, streamers, out-of-home services, and telco ISVs, are using our experience and expertise to unlock new possibilities in a limitless future. In addition, the CME industry supports the ecosystem of advertising agencies, sports and entertainment firms, studios, publishers, and information service providers, who are also investing in technology to stay ahead.
We have the industry experience to leverage cloud, data, analytics, AI/ML, AR/VR, NFT, Metaverse, 5G, and IoT, which are pivotal in creating new rules in the CME business. Our LTIMindtree 4C (Content, Consumer, Compliance & Commerce) framework fortifies digital media supply chains and delivers rich, personalized, and adaptive experiences. Our digital innovation platform, Mediacube, helps the industry accelerate its transformation and get to the future faster.
Content | Consumer | Compliance | Commerce
These will be the drivers of the digital media and entertainment economy. With technologies like blockchain and virtual worlds like the metaverse knocking right on our digital doorstep, the future looks limitless. The new rules of the game will require innovative tools like cloud, AI, data, analytics, and machine learning to reimagine, redefine, and reignite the content value chain and user experience.
The bottom line: Media businesses need to evolve, adapt, and rebound like never before.
The Secret Sauce
Delivering personalized content and value-driven digital experiences will be the new normal in the future. Our holistic LTIMindtree 4C framework of Content, Consumer, Compliance & Commerce – enables digital transformation services for Media & Entertainment by fortifying the digital media supply chain, enhancing data governance and analytics, and providing a one-of-a-kind digital customer experience.
LTIMindtree Mediacube is a diversified, agile, resilient, and intelligent platform of holistic and cloud-agnostic media and entertainment digital solutions that customizes an omnichannel experience. It’s a limitless tool to empower consumers with personalized content and powers businesses by helping them create, manage, deliver, and monetize their content with amplified and measurable outcomes.
Our Offerings
The Right Plot For Your Digital Transformation Journey
In a fast-evolving digital media landscape, we help media and entertainment companies in their content lifecycle. Be it strategy and operations through IT and new technologies like AI, AR, VR, and ML, we help them drive efficiency, amplify customer experiences, accelerate digital adoption with agility, and reinvent platforms and workflows.
Media Supply Chain
Pushing new frontiers of content production, management, and monetization through optimized processes, talent, and technology through multiple distribution channels.
Consumer and Content Analytics
Keep a tab on the ever-evolving M&E industry with intelligent platforms and tools to deliver quicker decisions, understand behavior analysis, convert more leads and personalize content.
Contracts and Rights Management
Implements a highly configurable process for defining rights, licensing terms, and conditions in a scalable manner for disruptive business models.
Business Assurance
Experience unified augmented media consumer experience, efficient media supply chain management, and business agility to future-proof your digital offerings.
Product Engineering
Offer expertise in a customer-centric product development framework, design thinking approach, DevOps, and cloud computing for better product innovations and scalable platforms.
Salesforce Platform Services
Leveraging the power of the Salesforce platform and our industry solutions and accelerators to start your digital transformation journey with quick time to value.