Overview
CMOs today face growing pressure to deliver personalized, omnichannel campaigns that ensure brand consistency and drive revenue. Yet, operational challenges, disparate teams, and rising costs can lead to inefficiencies, missed opportunities, and customer attrition.
Our AI-powered Campaign-as-a-Service (CAAS) is your turn-key solution. Streamline your campaign management, scale seamlessly across multiple platforms, and reduce operational costs. With LTIMindtree as your partner, you can elevate your campaigns and focus on the future of your marketing strategies.
How do we do this?
Strategy and Advisory
Persona Development | Customer Journey Mapping | Marketing Maturity | AI-enabled Audience Segmentation | Personalization
With AI, we reduce the cycle time between understanding customer journeys, creating unique customer personas, and delivering scalable campaigns throughout the customer journey.
Content and Creative Assets
Gen AI-accelerated Content Workflows | Experience Design
With Gen-AI, we create personalized, impactful, cross-platform content that drives conversions and keeps your brand engaging.
Technology and Data
Data-driven Insights | AI-powered Targeting | AI-enabled Audience Segmentation
We utilize data-driven insights for precise audience targeting, enhancing campaign effectiveness and optimize your performance marketing efforts.
Integrate and Build
AI-powered Workflow Automation | Custom Applications
With agility and scale, we seamlessly integrate various systems through APIs and streamline workflows, automate tasks, and cut costs, delivering rapid, value-driven marketing improvements.
Operate and Execute
Experience Optimization | Platform Automation | AdOps
From compliance to optimization, we manage content operations, automate platforms, and test campaigns to maximize impact and streamline ad operations. Our Campaign-as-a-service delivers end to end observability, with an eye on efficient content operations, compliance, and campaign optimization by meticulously testing and deploying CRO, A/B, and multivariate testing with agility and scale.
Measure and Report
Performance Tracking | Data Visualization | Trend Analysis
We leverage AI and automation to track campaign performance, monitor key metrics, provide actionable insights, all delivered via visual dashboards that highlight trends, opportunities, and areas for improvement.
Global Scale and Turn-Key Campaign Management
Quality Assurance | CI/CD & DevOps | Platform Optimization
We eliminate the operational hassles of managing multiple vendors and reducing the total cost of your marketing operations with consistent support and scalability.
Tools and Technologies
Boosting campaign efficiency by 40%: AI-Powered Campaigns for a Financial Powerhouse
Driving 3X business growth through innovative MarTech solutions for a global cybersecurity leader
